Formula of the Firsts: Ep. 4

Natalia Fabrichnova, renowned motorsport commentator, TV presenter, and the distinctive female voice of Formula 1, is the latest guest on Alexey Popov's podcast "Formula of the Firsts".

Daria Kasatkina - Australia, family, the point of life and lot of tennis

The first big interview with Daria Kasatkina after changing her sports citizenship! Anna Chakvetadze discussed Daria's entire career specially for First & Red - from her first victories to today, and also asked questions about family, money and much more!

About First&Red

Anna Chakvetadze explains 

Alexander Bublik — broken rackets, his take on tennis & big money

A raw and exclusive First&Red film featuring brand ambassador Alexander Bublik, as he opens up about his complicated relationship with tennis — the sacrifices he’s not willing to make to break into the Top 10, why he smashes rackets, and when he plans to walk away from the sport.  

Diana Shnaider: “The headscarf is my ticket to individuality”

Rising Russian tennis star and First&Red ambassador Diana Shnaider stars in a new feature film. Diana speaks openly about her path to a pro career, the support and influence of her family, and her unique personal style. She shares the emotions of winning an Olympic medal with Mirra Andreeva, how tournament organizers’ attitudes changed after she entered the top rankings, and the fun challenges that help fans get to know her better. 00:51 — Chapter 1: childhood clubs, moving for tennis, and balancing college with a pro career 10:25 — Chapter 2: climbing the rankings and handling growing pressure 13:30 — Chapter 3: Roland Garros, doubles with Mirra Andreeva, Olympic medal, and a new mixed doubles format 22:45 — Chapter 4: picking the kerchief and a headwear challenge 28:14 — Chapter 5: choosing a coach, working with her dad, and a rapid-fire Q&A 32:55 — Chapter 6: rest, no time for personal life, and a habit of saving money

Behind the Scenes at the Libema Open

Join former World No. 5 and First&Red ambassador Anna Chakvetadze as she takes you behind the scenes at one of the most beloved grass-court tournaments — the Libema Open in 's-Hertogenbosch  From exclusive interviews to quirky traditions and insider stories, this video offers a unique look at what makes this tournament so special.   ⏱️ Timestamps to help you navigate the video: 1:45 — Interview with Marcel Hunze, Tournament Director of the Libema Open 3:00 — What makes this tournament different from the rest 3:50 — Veronika Kudermetova shares her thoughts on the Libema Open 4:45 — A helicopter ride to make it to Wimbledon on time 6:00 — A close-up look at the trophies 7:06 — Interview with the ball kids 8:30 — Fan zone: what’s inside and how it’s organized 9:23 — Anna Chakvetadze’s pick for the best player of the tournament 10:40 — How the courts are maintained to ensure top playing conditions 11:45 — Preparing the grass courts ahead of the event 13:10 — Ed Huibers, Head Groundsman, on the technical team’s work 14:30 — Tournament tradition: the winner jumps into the lake 15:17 — 2023 champion Tallon Griekspoor on his leap into the lake 16:40 — Karen Khachanov on his preparation for the tournament 17:50 — Anna Lomakina from the player services team shares fun behind-the-scenes stories 19:35 — How the prize money is allocated 20:41 — Alec, the golf cart driver, on meeting top players and his role during the tournament

Alexander Bublik: Victory over Sinner, the title in Halle and working with Safin

Carlos Martinez — What Really Goes On Behind the Scenes in Pro Tennis

Former World No. 5 and First&Red ambassador Anna Chakvetadze sits down with Carlos Martinez — the new coach of Diana Shnaider — for an honest and wide-ranging conversation. Where has Carlos been all these years? Why are there so few truly great coaches on tour? And what makes Russian players different?    A rare, behind-the-scenes look at life in top-level tennis. Timestamps to help you navigate the video: 00:00 – Intro  00:29 – Carlos on being compared to Roger Federer  00:46 – On the shocking early exits of top players at Wimbledon  01:49 – How Russian players differ from athletes from other countries  02:44 – On maintaining a great relationship with Svetlana Kuznetsova  03:51 – Why trust and personal connection between player and coach matter  05:11 – The hardest part of being a coach  06:55 – Taking a break from the tour  08:40 – What makes a truly great coach — and why so few exist today  10:30 – Red flags in coaching  11:45 – Top 3 coaches on tour (according to Carlos)  13:43 – Why there are more male than female coaches  14:54 – Are tennis players really as hardworking as people think?  17:01 – Is it OK for coaches to publicly criticize their players?  18:26 – Starting work with Diana Shnaider  21:00 – On Diana's frequent coaching changes  21:49 – Has Carlos learned Russian after working with Russian players?

Welcome, Aryna Sabalenka

The world's number one and three-time Grand Slam winner has joined the First&Red team

Karen Khachanov: On His Most Successful Masters in Six Years

A conversation with Russia’s No. 2 about the behind-the-scenes world of pro tennis — from family moments and training secrets to his plans for the US Open. Who’s the head coach in his team, how to survive a tournament with two kids, whether singles players should bother with doubles, and who are the favorites for the upcoming Slam — all in this episode. Timestamps for your convenience: 0:00 – Reflections on the Canadian Masters 0:00 – The secret behind reaching the Toronto final 0:00 – Friends and family: pre-tournament preparations 0:00 – How often can he bring his family to tournaments 0:00 – Getting a full night sleep with two kids around during the tournament — is it even possible? 0:00 – Who’s the real “general” among his three coaches 0:00 – Why it matters for a coach to be able to run the warm-up 0:00 – Thoughts on two-week Masters events 0:00 – The return of the Russian flag to players 0:00 – What to expect at the US Open 0:00 – No breaks: the crazy tennis calendar 0:00 – Playing mixed doubles at the US Open — and who he’d like to partner with 0:00 – Are singles players more exciting than doubles specialists?! 0:00 – Picking the men’s favorite for the US Open 0:00 – Women’s contenders for the US Open title

Sabalenka & Osaka’s Agent — Stuart Duguid: Everything About the Tennis Business

Anna Chakvetadze speaks with Stuart Duguid — the representative of Aryna Sabalenka and Naomi Osaka — about the behind-the-scenes world of sports, the business side of tennis, and personal stories that are rarely shared in public. Timestamps: 0:00 – Introduction 0:26 – From lawyer to tennis agent: how Stuart entered the sports world 1:04 – How Andy Murray’s mother helped launch his agency 1:40 – Myths about the work of a sports agent 3:00 – Working at Lagardere and IMG 3:55 – What makes IMG successful 4:27 – Reasons for leaving IMG 5:12 – How EVOLVE is different from other agencies 8:14 – Robbie Williams in a cat food commercial 8:43 – Would Naomi Osaka have been more successful in tennis if she hadn’t done commercials? 10:01 – What Naomi is like in business 11:01 – Which retail platforms matter for agents 11:26 – Working with Aryna as a representative from Belarus 12:46 – How Aryna and EVOLVE started working together 13:31 – Are personal relationships with an agent important? 14:39 – Why Aryna is a good fit for EVOLVE 16:11 – Social media and agency responsibility 17:17 – Does follower count influence sponsors? 18:22 – Why EVOLVE works with female athletes 20:13 – The “Battle of the Sexes” idea: Kyrgios vs Sabalenka 21:55 – Tennis calendar and creative projects 23:42 – Kyrgios and OnlyFans 24:35 – What Nick would do without tennis 25:33 – Rumor about Nick working with the BBC 26:57 – How the sport has changed in 5 years. Has the women’s tour become more interesting? 27:39 – What should change in ATP and WTA for equality 29:11 – Advice for aspiring athletes

Goran Ivanisevic and Magnus Norman on Tennis, Coaching, and the Future of the Game

Two outstanding coaches and former champions, Goran Ivanisevic and Magnus Norman, share their insights on the transition from players to coaches, working with Djokovic and Wawrinka, the unique atmosphere of the Umag tournament, and the future of world tennis. ???? Tournament footage provided by ATP Media   ⸻   Тайм коды   01:04  Chapter 1. Coaching at the Highest Level 01:24  Magnus Norman on coaching strategy and handling pressure 02:08  Goran Ivanisevic on the  challenges of moving from a player’s to a coach’s mindset 02:59  Magnus Norman’s advice to parents and young players 03:23  Fierce battles on court and celebrations off court at Umag 2025 04:30  Why the Umag tournament is special in the ATP calendar 05:28  Chapter 2. Then and Now: The Evolution of Tennis 05:52  Goran Ivanisevic on the differences between tennis then and now 07:13  Magnus Norman on rock’n’roll life and tennis 08:20  Goran Ivanisevic on why the average retirement age has changed 09:23  Chapter 3. Working with Legends 09:42  Goran Ivanisevic on Djokovic’s uniqueness 10:28  Magnus Norman on working with Wawrinka 11:18  Chapter 4. Trust, Honesty, and True Connection 11:36  How rivalry turned into friendship with Wawrinka 12:20  Honesty in friendship and tennis, and how to deliver tough truths 13:39  Learning from the player and the player learning from you — Goran’s approach 14:28  Goran Ivanisevic on his criticism of Tsitsipas 16:33  Magnus Norman’s memories of his victory in Umag 17:19  Goran Ivanisevic on the moment when the central court was named after him 17:39  Chapter 5. Passion and Purpose 18:13  After working with Magnus, players unlock their true potential. How did he achieve it? 19:51  Goran Ivanisevic on whether it’s hard to coach after Novak 21:06  Chapter 6. Tennis of the Future 21:30  Goran on the secrets of Carlos and Jannik’s success 23:02  Magnus Norman recalls his final in Umag 24:05  Magnus Norman on the new generation of players 25:03  Umag as the perfect place to recharge after matches

Tea with Bublik: ep 1/ Nick Kyrgios

Tea with Bublik: ep 2/ Sergey Minayev

Greetings and welcome to the First&Red website! We are exited to unveil the second episode of the "Tea with Bublik" podcast. On today's episode, Alexander welcomes the renowned author, scriptwriter, and creator of the Minayev Live YouTube show, Sergey Minayev.   Let's take a closer look at the role of scriptwriters, whether it's true that "TV series have replaced literature", how much time it takes to produce an episode, casting choices, and occasional letdowns that occur with their selection.  Talking about sports; a story on how Nadal has signed 300 autographs, the "responsibility zone" in tennis, Minaev's impact on the audience and the excitement of the game. Bublik, sitting with a push-button mobile phone, the "perfect man" cult, new sincerity, and the insight that a child's smile is worth more than all the money in the world.

BENCH: EP. 1 Ilya Kovalchuk

The second season of Levan Gorozia's podcast " The Bench" drops its first episode with Ilya Kovalchuk as a guest

Chak-Chat: Anna Kalinskaya

On the new episode of the Chak-Chat show Anna Chakvetadze spoke exclusively with world #35 Anna Kalinskaya

Formula of the Firsts: Ep. 1

Ekaterina Kasatkina, a Torro Rosso staff member, appeared as the first guest on the debut episode of Alexey Popov's "Formula of the Firsts" podcast 

Hardcourt #1

A new format on First&Red starring Yevgeny Kafelnikov, Elena Dementyeva, and Anna Vasilyeva, in which they discuss all the hottest events in world tennis.

Harcourt #2

A new format on First&Red starring Yevgeny Kafelnikov, Elena Dementyeva, and Anna Vasilyeva, in which they discuss all the hottest events in world tennis.

Hardcourt #3

The third episode of the new format on First&Red, starring Yevgeny Kafelnikov, Elena Dementieva, and Anna Vasilyeva. The sensational final between the brothers in Shanghai and the eliminations of Djokovic and Medvedev—we analyze what happened and what the cramps and the regulations have to do with it. Kafelnikov talks about Daniil's form, Rublev's "mountain" recharge, and the eternal topic of burnout.

Hardcourt #4

In the fourth episode of First&Red's "Hardcourt", Yevgeny Kafelnikov, Svetlana Kuznetsova, and Anna Vasilyeva take center stage. The discussion with Svetlana focuses on her Hall of Fame recognition, herwork on "Trigger," and her new fashion collection.

Formula of the Firsts: Ep. 2

The Formula of the Firsts podcast welcomed Alexey Titov, who once promoted the Sochi Grand Prix. He was instrumental in establishing the Russian Formula 1 event and possesses an intimate knowledge of everything that occurs within the globe's leading motor racing series.

Bench: Ep.2 - Sergey Pinyayev

The second season of Levan Gorozia's podcast "The Bench" drops its second episode with Sergey Pinyayev, FC Lokomotiv football star.

Formula of the Firsts: Ep. 4

Natalia Fabrichnova, renowned motorsport commentator, TV presenter, and the distinctive female voice of Formula 1, is the latest guest on Alexey Popov's podcast "Formula of the Firsts".

THE BENCH

On the latest episode of "The Bench" podcast, L'ONE and his brother Merabi Gorozia hosted Daniil Ageev, founder of the Top Dog league, to delve into his unique background and the Russian fist-fighting industry.

PONKRASHOW: Sergey Bykov

Anton Ponkrashov welcomes Sergey Bykov, the European basketball champion and Olympic bronze medalist, on this new episode of PONKRASHOW.

PONKRASHOW: Igor Kudelin

The initial podcast installment of PONKRASHOW features Anton Ponkrashov interviewing Igor Kudelintoday, a World Championship silver medalist and a nine-time Russian champion.

Чай с Бубликом Чай с Бубликом #2 Сергей Минаев

Таким образом, понимание сути ресурсосберегающих технологий создаёт предпосылки для существующих финансовых и административных условий. Наше дело не так однозначно, как может показаться: понимание сути ресурсосберегающих технологий однозначно определяет каждого участника как способного к принятию ответственных управленческих решений в условиях ограниченных ресурсов. В то же время отсутствие системного подхода нивелирует потенциальные преимущества даже при наличии формальных регламентов. Следовательно, ключевым фактором становится не только внедрение технологий, но и уровень зрелости организационной культуры.

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